🔗 Share this article

TikTok is introducing a new feature that enables them to cut down on the volume of artificial intelligence-produced content appearing in their streams. This initiative comes as the platform announced that it presently contains more than 1 thousand million AI videos.

Trial and Implementation

The new functionality is being tested over the coming weeks before a global rollout. This advancement aligns with a increase in AI-generated material, fueled by recent content generation software.

AI Content on Other Platforms

It has been noted that approximately one in 10 of the most rapidly expanding channels on another major platform exclusively feature content made by AI. A significant portion of this content is considered “AI slop”, a label for substandard, factory-style content that is frequently illogical or bizarre.

“We know from our community that numerous viewers like content produced via AI tools, from digital art to science explainers, and we want to give people the option to see more or less of that, depending on their own likes,” commented a platform representative.

Scale of AI Content

The platform shared that there are now 1.3 billion videos on its app labeled as AI-generated. In total, in excess of 100 mn videos are added to the service daily, making AI-generated material a minor portion of its total content library.

User Control Features

Members will be in a position to limit or boost the volume of AI-generated videos they watch by using the content preference setting in the app and selecting the AI content topic. Other topics that currently be controlled under the setting include news, clothing, beauty, and choreography.

AI Disclosure Rules

TikTok’s guidelines mandate content makers to tag lifelike AI-generated content, and it bans dangerous AI impersonations of celebrities or critical incidents. Any believable AI video that is without a tag can be deleted under its terms of service.

In addition, the app will henceforth attach an AI-generated tag to content produced via its proprietary AI systems, or identified by an cross-platform project for recognizing content made by AI. This measure is designed to deter users from attempting to bypass the tagging system.

AI Literacy Programs

TikTok is additionally establishing a $2 million AI literacy fund for professionals and groups to create learning resources about using AI responsibly. This program will benefit educational bodies focused on teaching coding and technology.

Moderation Strategy

The video-sharing app has supported its moderation strategy, following discussion over intentions to cut jobs for a large number of content moderators in the United Kingdom. It is expected to eliminate hundreds of positions in its user protection department in London, with worker representatives and online safety experts raising concerns that staff are being displaced by automated systems.

A senior executive stated that people-led review would still have a role, but artificial intelligence can shield workers by filtering out the most distressing content before it gets reviewed by people. The platform announced a notable drop in disturbing and violent content handled by content reviewers over the last 12 months due to the use of its automated systems.

We believe it is crucial to combine humans and technology to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to minimize viewing of harmful content as quickly as possible, which is where a extensive automated help is proving valuable process content quickly.”